We’re all about helping lawyers avoid random acts of marketing. Check out these science-backed suggestions for making small change: cnn.com/resolutionhelp
These tips could really spark that BD Habit of being in touch with the people on your capital “L” List — your prospects, clients and connectors. We coach our clients to look at this list of humans every day and feel the burn, to borrow a workout theme. Yep, it’s hard work. When you are checking your relationship pipeline every day, the rest of your business development plan will become clear. More focus on one-to-one actions, strategic effort on one-to-many tactics. And yes, we think your acts of business development can be capital “F” Fun (See tip number 4). Get your list on paper, test a few of these habit-change tips, and start doing a daily thing to move a relationship forward.
Recommended Reading: Article | Book “How to Change: The Science of Getting from Where You Are to Where You Want to Be.”